The logo is the essential element of a brand. You know, kind like Kanye’s essential element is his frown; when that frown is upside down, everything kind of feels wrong. So, it’s important to understand the technical difference of using a logo on the web versus for print.
who we are
Award-winning graphic design and marketing studio
The Mardiney Group works closely with clients to build brands through really, really good conversation, creativity, and smart business. We deliver beautiful design that is on time, on budget and just what our clients want. What sets us apart is our vast experience. What keeps clients coming back is our easy going nature. No drama queens here.
All of our work meets the highest standards of quality & care. How do we know? Clients tell us! And our work wins awards. Check out our award-winning viewbook for NYU Stern. Beautiful, right?
We’ve worked with Fortune 100 companies and startups, fashion houses and colleges, artists and architects. You name it; we’ve designed it. Websites; yup. Banner ads; yes. Annual reports; done it. Videos, packaging, newsletters, special events, photo shoots, logos, booths, production management — check, check, check.
We believe every interaction matters. We prize collaboration among ourselves and with our clients. We believe in melding creativity and sound business principles, and as a result, we deliver the highest quality design, with a smile, on time every time.
We specialize in digital and print design, corporate identity, branding systems, annual reports, websites design, videos, logo development, special event collateral, copywriting, packaging, publications, branding, and marketing solutions. Did we leave anything out? Oh, yeah, we can recommend the best places to find authentic Sichuan food in New York City, too.
Decades of collective experience. Our wisdom game is strong.
Megan MardineyPrincipal/Creative Director
Megan is the founding principal and creative director at The Mardiney Group. With more than 20 years experience designing brand identities, products, experiences, Megan brings her warm personality and keen artistic insight to every project.
Before founding The Mardiney Group in 2001, Megan directed design initiatives at Vanity Fair magazine and at ENK International, the renowned fashion trade show producer, among other places. She has received numerous design awards, most recently the 2013 Summit International Award, and is an active member of the American Institute of Graphic Arts. Megan holds a BFA from the Parsons School of Design.
Ask Megan which she likes best – city streets or the beach. Strawberry shortcake is her favorite sweet treat. Check out her street photography at everydaynewyork.com.
Kerwin is our resident print & digital production guru at The Mardiney Group. He has an encyclopedic knowledge of pre-press and printing standards, as well as all things digital. Our clients appreciate his unflappable calm and perceptive observations.
Kerwin studied computer science at NYU Polytechnic University, and possesses the perfect combination of left-brain and right-brain thinking. He’s been responsible for production at The Mardiney Group since joining in 2005.
Ask Kerwin about air plants, coffee, and Louis C.K. His favorite dessert is Ben & Jerry’s Americone Dream.
Claire Hsiang Marx
Copy Writer and Strategist
Claire Hsiang MarxCopy Writer and Strategist
"Listen for stories. Then build yourself out of them."
Claire joined The Mardiney Group in 2010 and brings 20+ years of copywriting and communications experience to the design process. She loves to meld storytelling and strategy.
Claire has created communications for a wide variety of nonprofit and startups, guiding them to hone their message and highlight strengths. She graduated from Williams College and holds a MFA in creative writing from University of Michigan. She’s a glutton for learning and looks forward to receiving a MPA from NYU Wagner in May 2016.
Ask Claire about flat whites, The Walking Dead and what worms taste like. Her favorite dessert is chocolate cream pie.
“Happiness is a warm puppy.”
Raven joined the Mardiney group as Top Dog in 2010, helping out around the studio with her sunny disposition. She acts as our very own receptionist, she notifies us when we have visitors, and most importantly, provides love and affection to every one of our clients. Born in Arkansas, she was in a foster home before traveling to NYC. She is the southern bell of the studio.
Ask Raven about pupperoni, her best friend Rainbow, and her favorite chew toy. Her favorite dessert is cat food.
Catholic Charities Archdiocese of New York Annual ReportAnnual Report, Print
Pullman & Comley Holiday Card: Roosevelt SchoolVideo
NYU Stern School of Business: Executive MBA Viewbook
Lymphoma Research Foundation: Suite of Advocacy MaterialsIdentity, Print
Parks & People Foundation Annual ReportAnnual Report, Print
Wingspan Gala Invitation
Cardiologist HoFH Journey Map
Kenneth Cole Productions Women’s Merchandising Guide
National DCP BrandingIdentity
TCX Brand LaunchDigital, Identity, Packaging, Print
Long Time Gone Graphic Novel
Institute of Fine Arts, NYU: Annual
Kenneth Cole Productions: Men’s Merchandising Guide
Columbia University Teachers College: Reading & Writing Project Catalogs
12% Imports: Branding and Sales KitIdentity, Packaging, Print
Brooklyn Children’s Theatre: Posters
NYU Stern School of Business: CACE IdentityIdentity, Print
NYU Stern School of Business: Annual Fund/Investors Report
12% Imports: Beer LabelsIdentity, Packaging
Brooklyn Historical Society: Exhibit PostersExhibit
Intuit Trade Show Installation SignageExhibit
Kobrand Corporation: Promotional Wine PackagingPackaging
EvistaGroup: Brand IdentityIdentity
NYU Stern School of Business: Information Session VideoVideo
Anthropologie: Label Design/PackagingPackaging, Print
New York University: Alumni Day Poster Invitation
Oldfields School: Alumna Magazine
NYU Stern School of Business: Full-time MBA Viewbook
American Express: Visual Identity Quick Guide
The Leonardo Series Art Book
NYU Stern School of Business: Langone MBA Brochure
Pullman & Comley: Holiday E-card 3Video
New York Methodist Hospital: Annual ReportAnnual Report, Print
The Churchill School and Center 35th Gala: Suite of Event Materials
Pullman & Comley: Holiday E-Card 1Video
NYU Stern School of Business: Executive MBA Program AdvertisingDigital, Photography, Print
Institute of Fine Arts, NYU: Archaeology Journals
Jewish Foundation of Greater New Haven: Women of Vision Society BrandingBranding, Identity, Print
Partnership for a Drug-Free America: Corporate Partners Campaign KitPackaging, Print
Brooklyn Children’s Academy: Brand IdentityIdentity, Print
ControlFreak: Brand Identity/PackagingIdentity, Packaging
NYU Stern School of Business: Holiday E-Card 2Video
Anthropologi: Ceramic IllustrationPackaging
Time Warner, Inc.: Heiskell Awards Community Service Campaign
John Hardy: Exhibition Catalog
Oldfields School: Admissions Viewbook
Philip Pelkington Vocal Studio WebsiteDigital
Polytechnic Institute of NYU: Greeting Cards
Mary McDowell Friends School 30th Anniversary Gala Materials
Pullman & Comley: Holiday E-Card 4Video
Intuit: Inside Innovation Trade Show WallExhibit
Pullman & Comley: Holiday E-Card 5Video
What clients are saying about us
"In MBA Admissions at the NYU Stern School of business, we’ve worked with The Mardiney Group for over five years now. Megan truly listens to our needs and goes above and beyond to see we are satisfied with the work; even if it means dozens of different versions of the same layout to get exactly what we want. Megan and her team are very responsive and have a swift turnaround time, so you see results quickly. The quality of her work is high and her pricing is reasonable, which is just what we’re looking for as a non-profit. Its hard to express how much of a pleasure it is to work with Megan, she is a true partner in every sense of the word."
Isser Gallogly, Assistant Dean, MBA Admissions, NYU Stern School of Business
"The Mardiney Group has provided innovative design solutions to our clients for several years now. I am always impressed by the quality of design solutions delivered with such efficiency (and within budget!). Principal Megan Mardiney is incredibly on the ball and constantly on top of everything with each step of the process, her staff is sharp, knowledgable and reliable. Yet, it is her vivacious and engaging personality combined with her breadth of experience that pulls us to call upon the studio again and again."
Marlo Hall, Principal, Down the Hall Design
“I can speak to the fact that The Mardiney Group pays expert attention to detail and provides outstanding service and counsel to their clients. I have had the pleasure of working with Megan and her team on numerous occasions, with several non-profit organizations, and they consistently bring vibrant and bold ideas to our projects."
Meghan Gutierrez, Chief Executive Officer, Lymphoma Research Foundation
We have worked with the Mardiney Group for several years now on a range of projects, both print and digital. They are exactly what you want in a design firm – Megan and Kerwin are incredibly creative and produce beautiful work, while at the same time they are smart business people: they stick to deadlines and budgets, and provide great client service. It’s amazing how deftly they can take ideas discussed in a brainstorming session and turn them into a reality. On top of all that – they are fun to work with! I can’t recommend them enough.
Sally Laroche, Director of Business Development and Marketing, Pullman and Comley
I have had the pleasure of working with the Mardiney Group for over 10 years through the Stern School of Business at NYU and through the Jewish Foundation of Greater New Haven. The Mardiney Group is outstanding at guiding clients through their entire marketing process from concept to print. I can’t recommend them highly enough. Megan and her team is wonderful to work with. They always provide more options than I expect, offer budget conscious solutions, work quickly and produce the highest quality results. My constituents are always so impressed with the pieces that we’ve done through them. Over the years, I’ve come to rely on the Mardiney Group for advice and counsel in all matters marketing related.
Jennifer Bayer, Jewish Foundation of Greater New Haven
"We had the opportunity to work with The Mardiney Group on our 2013 Annual Report. Megan and her team were super helpful and professional from the beginning to the end of the process. The care they took in making sure everything lived up to the highest of standards, from selecting the right color palate to making sure our photos were featured prominently throughout the report were some of the many things we valued while working with them. Having to go through many rounds of edits, it was important for us to work with someone who could not only accommodate those needs but someone who understood our vision and that is where The Mardiney Group really hit the mark!"
Angela Veliky, Social Media Specialist, Catholic Charities of the Archdiocese of New York